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29th August 2023 6:59:19 PM
1 min readBy: Chris Kodo

A 2022 survey undertaken by Sagaci Research has disclosed that among African women who uphold high beauty standards, Ghanaians rank second.
This comprehensive survey, spanning various African nations, highlighted Nigerian women as having the most elevated beauty and aesthetic standards on the continent.
The survey findings unveiled that 74% of Nigerian women aged 18 to 25 invest considerable time and resources in maintaining their appearance.
Among the survey participants, 59% revealed that they adhere to a daily skincare regimen, attributing significance to appearing well-groomed in public. Ugandans and Ghanaians followed suit, both tallying a score of 68%.
Ghana and Uganda were closely trailed by Kenyans and South Africans, who each garnered a score of 66%.
In contrast, Senegalese women showed a lesser emphasis on public appearance, with 64% of respondents indicating that adhering to a daily skincare routine was essential for presenting themselves well.
Conversely, women in Benin appeared to prioritize beauty standards less, with only 30% reporting a daily skincare regimen.
The survey also unveiled that 85% of young women across Africa perceive a well-executed hairstyle as a means of empowerment for women. While male respondents expressed slightly more indecision, the majority still concurred with this sentiment.
The rankings are as follows
Nigeria - 74%Uganda - 68%Ghana - 68%Kenya - 66%South Africa - 66%Egypt - 64%Angola- 59%Zambia - 59%Mozambique - 54%Senegal - 54%
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